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Keywords: Purchasing intentions
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Journal Articles
Journal:
Nutrition & Food Science
Nutrition & Food Science (2011) 41 (5): 308–318.
Published: 13 September 2011
... and artificial foods. The results also show the extensive mediating effect of perceived risks and benefits on the relationship between experimental conditions, perceived health benefits, and intent to purchase. The results also reveal that pre‐purchase intentions of functional foods are more noteworthy...
