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Purpose

This study aims to trace the transformation in the form of apartment building and the connotations it has in understanding the changes that occurred in the Jordanian society’s lifestyle over the past five decades.

Design/methodology/approach

A comparative case study analysis has been conducted amongst 170 apartments, covering 70 design attributes related to aspects of appearance, spatial organisation, parking and access to building, outdoor space and finishing. This was followed by experts and households solicitation to help giving more confidence on the validity and reliability of findings regarding the sorts and justifications for the changes that have taken place in the form of apartments over the studied time frame.

Findings

The results reveal changes in design attributes indicating particular alterations in people’s lifestyle. New interests act in formulating recent housing design attributes. People seem to turn into a more open social life within public community but more privatised living amongst family members. People are becoming more attached to indoor modernised lifestyle, in homes and public areas where activities take place. This entails pursuing a more comfortable, facilitating and enjoyable life that presents luxury and tranquillity.

Originality/value

Understanding the relationship between transformations in the built form of apartment buildings and the associated social alterations provides useful insights towards improving housing provision to better match the ever-changing demands of people and respond to alterations in their lifestyles.

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