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Keywords: Bandwagon effect
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Journal Articles
Journal:
Online Information Review
Online Information Review (2025) 49 (4): 891–910.
Published: 26 February 2025
... the psychological states of its users. By integrating the self-concept theory and functional theory of attitudes, this study develops a moderated-mediating model to examine the impact of the bandwagon effect on users’ habit formation and subsequent feelings of pride associated with the ChatGPT application...
