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Keywords: Customer service quality
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Journal Articles
Building trust in m‐commerce: contributions from quality and satisfaction
Available to Purchase
Journal:
Online Information Review
Online Information Review (2009) 33 (6): 1066–1086.
Published: 27 November 2009
... in the mobile context is crucial and may have implications for trust development for m‐vendors. © Emerald Group Publishing Limited 2009 Customer service quality Customer satisfaction Telecommunications Trust Mobile business applications that involve interactivity and customisation...
