... strategy. Social networks Privacy Virtual worlds Information sharing Anonymity Information economy © Emerald Group Publishing Limited 2015 Whereas most studies deal with individuals’ attitudes and views with regard to privacy and anonymity, this research, through a behavioral...

... (2008) proposed a model to describe the social factors of virtual communities; she argued that trust and perceived social support increase users' sense of belonging, which then increases user loyalty to the communities. © Emerald Group Publishing Limited 2013 Taiwan Virtual worlds...

... Limited 2012 Online community Virtual experience Community identification Trust Engagement Normative pressure Virtual worlds Communities A salient issue of great interest to marketers is how participants in online communities become affiliated with a specific brand, object...

... Limited 2011 --> Communication technologies Disabilities Communities Internet Virtual worlds This work is an exciting piece of research that looks at building online communities for, and from the perspective of, people with mobility disabilities. It makes a significant theoretical...