... with theory and research about Porter’s generic strategies. Social implications – The article has public policy implications. It offers a portrait of how public-sector education is likely to look in a deregulated context. It offers implicit advice of securing competitive advantage for individual...

...Puja Khatri; Yukti Ahuja Sharma Purpose The purpose of this paper is to develop a perspective that ethical practices in higher education institutions can be a powerful tool for branding and attaining competitive advantage. The paper proposes that an ethical institutional brand can be built...

... cognition (for Tier Three problems). Practical implications Global complexity results in large part from intelligent but often covert competition by organizations and governments for scarce resources. Gaining and maintaining competitive advantage is essential for continued organizational...