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Keywords: International business
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Journal Articles
On the Horizon (2010) 18 (2): 132–137.
Published: 18 May 2010
... must be sensitive to local and national cultures if they are to be sustained”(Scott, 2008 , p. 23). Kate Roth can be contacted at: kate.roth@mq.edu.au © Emerald Group Publishing Limited 2010 International business Citizens Virtual organizations The drive towards a more...

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