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Keywords: Market leaders
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Journal Articles
Journal:
Pacific Accounting Review
Pacific Accounting Review (2022) 34 (5): 687–707.
Published: 13 May 2022
... Qualitative factors Market leaders Brand image Location advantage Growth and profitability G14 G32 G38 M14 Using a sample of 82 IPOs issued during 2014–2020, we investigate the pattern of reporting qualitative factors reported in the red herring prospectus. We find that the issuing firms...
