... behavioural outcomes has been well-established in various contexts. However, there has been a noticeable gap in understanding how SMMA affects customer purchasing intentions, particularly in the context of the property industry. The property industry, where products are complex, high-priced and deeply tied...

... in the property industry is still sluggish. The purpose of this paper is to examine the potential of the e-booking system as the blue ocean in enhancing property developers’ competitive advantage, and also investigates the benefits and key features of the e-booking system in the Malaysian property industry...

... © MCB UP Limited 1998 --> Property exclusions Property industry Competition Bill ­ property exclusions Keywords Property exclusions, Property industry The Government's publication last week of a consultation paper, which sets out the types of property...