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Keywords: Corporate social responsibility
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Journal Articles
Journal:
PSU Research Review
PSU Research Review: An International Journal (2024) 8 (2): 389–402.
Published: 26 April 2022
...Makhmoor Bashir Purpose The research on corporate social responsibility (CSR) and firm performance (FP) has seen a surge over the years. However, the role of corporate reputation (CR), advertising strategy and market competition is still unclear. The purpose of this study is to consider this gap...
Journal Articles
Journal:
PSU Research Review
PSU Research Review: An International Journal (2023) 7 (2): 117–136.
Published: 26 May 2021
...Mohammed Muneerali Thottoli Purpose The purpose of this paper is to examine the interrelationship of marketing, accounting and auditing with corporate social responsibility (CSR) to determine the benefit of CSR marketing, the responsibility of Board of Directors (BODs) with CSR accounting...
