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Keywords: Long tail market
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Journal Articles
Qualitative Research in Accounting & Management (2025) 22 (3): 321–346.
Published: 24 September 2024
... 08 2023 12 05 2024 30 08 2024 06 09 2024 © 2024 Emerald Publishing Limited 2024 Emerald Publishing Limited Licensed re-use rights only Management control systems Service-dominant logic Long tail market Business model Innovation Craft brewing In this paper...
