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Purpose

The paper invites us to reconsider the processes at work in the conduct of qualitative interviews, especially in the context of management studies; it emphasises, in particular, the paradoxes that arise from the inescapable interdependency between interviewer and interviewee.

Design/methodology/approach

The author reflects upon his own experiences of conducting interviews with managers whilst studying for a PhD, and suggests alternative ways of thinking about what goes on during such exchanges.

Findings

Interview techniques are not necessarily the neutral tools they might seem to be.

Originality/value

The deconstructive insights about interview processes provide a way of thinking about qualitative interview research that might be more consistent with the insights of certain “critical” management studies.

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