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Keywords: M30
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Journal Articles
Celebrity Commercial Boosts Viewers’ Dishonesty: An Experimental Study
Available to Purchase
Journal:
Review of Behavioral Economics
Review of Behavioral Economics (2023) 10 (3): 189–202.
Published: 06 November 2023
... 2023 Y. Tobol, E. Siniver and G. Yaniv 2023 Y. Tobol, E. Siniver and G. Yaniv Licensed re-use rights only Celebrity endorsement dishonest behavior cheating die-under-the-cup task C92 D91 K42 M30 Celebrities appear in commercials to promote a variety of products...
