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Keywords: Bidder reference point
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Journal Articles
Journal:
Review of Behavioral Finance
Review of Behavioral Finance (2019) 11 (1): 71–98.
Published: 24 May 2019
... the target reference point (TRP) with the deviation of a target’s current stock price from its 52-week high price, we define the bidder reference point (BRP) as the deviation of a bidder’s current stock price from its 52-week high price. The RRP is the difference between the target and the BRPs, indicating...
