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Keywords: Saliency
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Journal Articles
Loan selection, attribute substitution and information effect
Available to Purchase
Journal:
Review of Behavioral Finance
Review of Behavioral Finance (2025) 17 (2): 234–248.
Published: 14 January 2025
... model (Ranyard and Craig, 1995) and saliency theory (Bordalo et al., 2012 , 2022). While the dual mental account model highlights the shift between total repayment and shorter-term perspectives, saliency theory emphasizes the role of prominent attributes in guiding decisions under such complex...
Includes: Supplementary data
