Keywords: Ticker pronounceability
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Journal Articles
Review of Behavioral Finance (2017) 9 (3): 262–277.
Published: 09 October 2017
... in the range of 0-20 percent, rational individuals should be willing to pay between $39.80 and $40 for the second investment. © Emerald Publishing Limited 2017 Emerald Publishing Limited Licensed re-use rights only Behavioral finance Ticker fluency Ticker pronounceability G02...

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