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Keywords: Perceived value
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Journal Articles
Purchase intention of organic food under the influence of attributes, consumer trust and perceived value
Open Access
Journal:
Revista de Gestão
Revista de Gestao (2019) 26 (3): 198–211.
Published: 12 June 2019
... is to analyze the influence of attributes, consumer trust and perceived value on purchase intention of organic food. Design/methodology/approach A descriptive quantitative research was conducted through a survey of 247 valid cases of organic food consumers. For the purposes of analysis, exploratory...
