Can we do business with strangers? A major handicap to any promotion is ignorance of the market and its members. In order to understand Latin Americans, says Albert Hirschman, we must first understand how Latin Americans understand each other. We see the “facts” one way, but their perception of these same facts is often very different. This is my purpose in reporting on Peru's attitude and internal discussions on international trade. Why Peru? A U S. State Department official told me that they consider Peru as a sort of bell wether in South America. Abraham Lowenthal of the Inter‐American Dialog says Peru has an international significance greater than would be expected, considering the size of its economy, and E. V. K. Fitzgerald of Cambridge says the Peruvian experience is significant in judgimg prospects in South America.
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1 January 1996
This article was originally published in
International Journal of Commerce and Management
Review Article|
January 01 1996
TO MARKET, TO MARKET? THE POLITICS OF TRADE IN PERU Available to Purchase
Publisher: Emerald Publishing
Online ISSN: 1758-8529
Print ISSN: 1056-9219
© MCB UP Limited
1996
International Journal of Commerce and Management (1996) 6 (1-2): 110–133.
Citation
Champion MY (1996), "TO MARKET, TO MARKET? THE POLITICS OF TRADE IN PERU". International Journal of Commerce and Management, Vol. 6 No. 1-2 pp. 110–133, doi: https://doi.org/10.1108/eb047332
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