Skip to Main Content
Keywords: Country of origin effect (COO)
Close
Follow your search
Access your saved searches in your account

Would you like to receive an alert when new items match your search?
Close Modal
Sort by
Journal Articles
Review of International Business and Strategy (2017) 27 (4): 484–500.
Published: 06 November 2017
... Emerald Publishing Limited Licensed re-use rights only Religiosity PLS Halal Muslim consumers Food certification Country of origin effect (COO) Consumers have different levels of trust and confidence on halal certification logos originating from different countries (Leong and Muhamad...

or Create an Account

Close Modal
Close Modal