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Keywords: SERVQUAL
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Journal Articles
Review of International Business and Strategy (2019) 29 (3): 157–179.
Published: 18 June 2019
.../methodology/approach A conceptual model was developed through integrating factors from UTAUT2 (performance expectancy, expectancy effort, social influence, facilitating conditions, hedonic motivation, price value, habit and self-efficacy) and SERVQUAL (system quality, service quality and information quality...
Journal Articles
International Journal of Commerce and Management (2014) 24 (3): 209–218.
Published: 26 August 2014
...Muhammed S. Alnsour; Bandar Abu Tayeh; Mohammed Awwad Alzyadat Purpose – The purpose of this paper is to explore the application of the SERVQUAL approach to assess the quality of service of Jordanian telecommunication sector and how this can ultimately affect customer loyalty. Service quality has...
