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Keywords: Telecommunication sector
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Journal Articles
International Journal of Commerce and Management (2014) 24 (3): 209–218.
Published: 26 August 2014
...Muhammed S. Alnsour; Bandar Abu Tayeh; Mohammed Awwad Alzyadat Purpose – The purpose of this paper is to explore the application of the SERVQUAL approach to assess the quality of service of Jordanian telecommunication sector and how this can ultimately affect customer loyalty. Service quality has...
