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Keywords: UTAUT
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Journal Articles
Review of International Business and Strategy (2026) 36 (1): 174–199.
Published: 12 November 2025
... Publishing Limited Licensed re-use rights only Mobile wallets Security measures Security awareness UTAUT Digital payments Smartphones have radically transformed almost every aspect of today’s lifestyles, exceeding personal use to remodeling business operations. With a wide selection...
Journal Articles
Review of International Business and Strategy (2021) 31 (3): 339–354.
Published: 23 December 2020
... table that emphasizes the implications of m-banking studies on gender (Table 1). The integration of UTAUT and IS success model has been used altogether and sufficiently reliable in predicting use behavior (Baabdullah et al., 2019 ; Albashrawi and Motiwalla, 2017). UTAUT explains behavior...
Journal Articles
Review of International Business and Strategy (2019) 29 (3): 157–179.
Published: 18 June 2019
.... Affect 4. Anxiety 0.40 1. it is not known why certain attitudes lead to innovation adoption or rejection decision 2. fails to link between the innovation properties and a proper expected attitude Unified Theory of Acceptance and Use of Technology (UTAUT) (Venkatesh et al., 2003) 1. PE 2...
