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Keywords: Innovator types
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Journal Articles
Research Journal of Textile and Apparel (2024) 28 (4): 622–636.
Published: 12 January 2023
... to the uncertainty involved in it. In-depth research reveals the existence of a significant relationship between innovation failures and the approach used to innovate, that is, the organization’s innovator type. However, quantitative evidence supporting this concern is still lacking. Hence, the purpose of this paper...

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