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Keywords: Online shopping
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Journal Articles
Research Journal of Textile and Apparel (2020) 24 (4): 375–388.
Published: 10 August 2020
... (2015) reported that higher body satisfaction could lead to enjoyment obtained from virtual product experience and facilitate more positive attitude toward the product. Garment fit constitutes a big portion of consumers’ perceived risk in online shopping. Most of the product returns in online...
