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Entrepreneurship is very much a career choice for increasing number of people, and to find information, not just on entrepreneurship but also on technology and innovation, in an easy-to-read concise book written by numerous experts in the field is invaluable in giving readers a good introduction to the subject.
Each of the 46 chapters is short and contains up-to-date ideas on numerous topics relevant to anyone contemplating, as is said in the opening section, “choices that carry them down unfamiliar roads of entrepreneurial endeavour”. The chapters are each written by international academic experts who all kindly even give their email...
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