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Keywords:
Consumer behaviour
What is the usage of the Internet in Middle Eastern countries? Which countries top the smoking league or have the most obese population? These lifestyle questions and many others can be answered from Euromonitor’s latest publication – World Consumer Lifestyles Databook. Understanding consumer behaviour and trends is the basis for a company’s long‐term success – if you manufacture a product or offer a particular service, will people buy it? Gathering statistics and data across numerous countries can be a time‐consuming and costly business. This directory therefore provides a handy reference tool for those requiring a basic understanding of consumers...
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