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This new directory, a companion volume to Europa’s International Foundation Directory, is a guide to national and international corporations that make charitable donations. “CSR” (corporate social responsibility) and “CCI” (corporate community involvement) are new acronyms in the fast‐developing world of corporate philanthropy. In the first of three introductory essays, Professor Jeremy Moon, of Nottingham University, gives an overview of the subject. Cynics might say that corporate philanthropy is covert advertising, or even guilt‐assuagement, but the case is well made here that large companies have a vested interest in the welfare of the communities they serve. Large companies are also...
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