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This latest volume from Euromonitor focuses on the consumer markets of Eastern and Western European countries. First published in 1976, this new edition of Consumer Europe has been updated and expanded to include the countries of Eastern Europe – thus providing a more complete picture of consumer market trends across 27 European countries.
The format of this volume mirrors that of other volumes in this series with the statistical data being presented in four distinct sections. The first section presents socio‐economic data such as population, household characteristics, possession of household durables, income and retail sales. Statistics are presented for the...
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