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Purpose

This paper seeks to re‐establish memory's role within reference librarianship, and to argue that continued research on how memory affects the reference librarian can encourage growth within the profession.

Design/methodology/approach

Neuroscience and psychological explanations of memory are introduced and then utilized to show how reference librarians access and impress memory. Perspectives on reference librarianship in relation to memory, service, education, and knowledge management are also presented and scrutinized.

Findings

Memory is an integral part of librarianship, yet often overlooked. Memory is also a complex tool which comprising overlapping systems. Owing to the nature of these systems, it is sometimes difficult to decipher when one system is being utilized and another is not.

Research limitations/implications

Memory is not tangible, though neuroscience has been able to map out some processes. Because of memory's elusive quality, the paper relies heavily on present biological and psychological theories. There is a need to assess memory practices further in the realm of librarianship and to determine more ways in which memory can contribute to the enhancement of library services.

Practical implications

The paper provides insight for the role of memory within reference librarianship, and suggests a structural basis to analyze librarian service through memory systems.

Originality/value

Utilizing both psychological views and biological constructs of memory, the author systematically incorporates these ideas into roles which are beneficial to the development of the reference librarian and enhancement of reference services.

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