...Parul Gupta; Kanupriya Misra Bakhru; Amit Shankar Purpose This study aims to understand role employee emotional capital in e-commerce organizations for implementing a sustainability-oriented approach. It explores two research questions: First, what role does emotional capital play in creating...

...Le Dang Lang Purpose E-commerce, with technology as its backbone, is an indispensable business trend associated with the wave of the Fourth Industrial Revolution. Recently, its intensifying role has also been noticed due to the COVID-19 pandemic. However, technology adoption to pursue an e...

.... The analysis shows that there is a strong positive relation between E-SQ and E-CS and E-SQ and E-CL. Practical implications Asian markets have been identified as the fastest growing e-commerce markets in present era. Similarly, retail sector in Pakistan is booming, at the same time an exponential increase...