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Keywords: Mobile services adoption
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Journal Articles
South Asian Journal of Business Studies (2023) 12 (3): 345–373.
Published: 05 April 2022
...Vishal Kulshrestha; Kokil Jain; Tarun Dhingra Purpose The goal of this paper is to identify the main factors influencing mobile service adoption and define a universally applicable holistic concept capable of explaining all types of mobile service adoption that will be useful to all stakeholders...
Includes: Supplementary data
