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Keywords: Mythologies
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Journal Articles
South Asian Journal of Global Business Research (2014) 3 (1): 79–101.
Published: 25 February 2014
.../methodology/approach – The paper uses cultural mythologies as a lens (Kessler and Wong-MingJi, 2009a) to extract the most favored leadership traits within selected countries. In doing so, the paper explores historical trajectories and core values of each country to identify their distinctive characteristics...
