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Keywords: Sustainable investment behaviour
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Journal Articles
South Asian Journal of Business Studies (2026) 15 (3): 333–358.
Published: 18 September 2025
... goals. The present study proposes an integrated model of personal norms, attitudes and intentions in the digital financial management context that can predict and promote sustainable investment behaviour among investors. Design/methodology/approach Utilising a cross-sectional survey design, the data...
