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Keywords: Subjective norms
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Journal Articles
Biju Ajithakumari Vijayappan Nair, Ambili Jayachandran, Aghila Sasidharan, Dany Thomas, Vineetha Mathew
Sustainability Accounting, Management and Policy Journal 1–50.
Published: 21 May 2026
... in sustainability-oriented market behaviours. By developing and validating specialized indices for environmental, social and governance ( ESG ) preferences, investor sentiments, performance perceptions, investment intentions, subjective norms, cognitive biases and greenwashing concerns, this research investigates...
