Keywords: Legitimacy theory
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Journal Articles
Sport, Business and Management: An International Journal (2015) 5 (3): 218–241.
Published: 13 July 2015
...? Second, how do different industries have different approaches to CSR through sport? And third, can the types of CSR through sport be classified? Design/methodology/approach – Centred on legitimacy theory and exploratory in nature, the study employed a content analysis method, and examined three...

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