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Keywords: Models
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Journal Articles
Service quality models in the context of the fitness industry
Available to Purchase
Journal:
Sport, Business and Management
Sport, Business and Management: An International Journal (2016) 6 (3): 360–382.
Published: 11 July 2016
...Olga Polyakova; Mohammed T Mirza Purpose – The purpose of this paper is to review the concept of perceived service quality in the fitness industry by considering the service-dominant logic (Vargo and Lusch, 2004) and examining existing service quality models in the context of sport and fitness...
