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Keywords: Parasocial interaction
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Journal Articles
Journal:
Sport, Business and Management
Sport, Business and Management: An International Journal (2025) 15 (4): 427–442.
Published: 17 June 2025
... the positive effects of celebrity charisma. Qualitative analysis reveals respondents prioritize positive emotional experiences. Originality/value The study extends the parasocial interaction theory to sports tourism context reveals the dual role of fan circle culture and innovatively constructs...
