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Keywords: Perceived value
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Journal Articles
Journal:
Sport, Business and Management
Sport, Business and Management: An International Journal 1–22.
Published: 23 July 2026
...R. Naveen Kumar; M. Janani; A. Arthi; S. Murali Purpose This study examines the relationship between ticket innovation and fan engagement within the Women’s Premier League (WPL), with particular focus on the mediating roles of perceived value and emotional connection. The research addresses...
Journal Articles
Journal:
Sport, Business and Management
Sport, Business and Management: An International Journal (2020) 10 (1): 58–81.
Published: 06 April 2020
... Publishing Limited Licensed re-use rights only Perceived value Sport marketing Value co-creation NASCAR Sport spectator Sport value framework In sport management, scholars have investigated the role of sport organizations in the live event setting and found that high levels of service...
Journal Articles
Journal:
Sport, Business and Management
Sport, Business and Management: An International Journal (2014) 4 (3): 212–222.
Published: 08 July 2014
.... The path model explains 35.8 percent of the variance in future intentions, 54.0 percent in perceived value, and 49.5 percent in spectators’ satisfaction. Quality proves a better predictor of perceived value than satisfaction. Both perceived value and satisfaction have a similar weight in predicting...
