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Keywords: Sport events
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Journal Articles
Research on sport marketing and sustainability: an integrated bibliometric machine learning approach
Journal:
Sport, Business and Management
Sport, Business and Management: An International Journal (2026) 16 (1): 84–103.
Published: 31 January 2025
... is the corresponding author and can be contacted at: canagnostopoulos@hbku.edu.qa 21 08 2024 26 11 2024 30 12 2024 © Emerald Publishing Limited 2025 Emerald Publishing Limited Licensed re-use rights only Latent Dirichlet allocation (LDA) Sustainable development goals Sport events...
Journal Articles
Journal:
Sport, Business and Management
Sport, Business and Management: An International Journal (2020) 10 (1): 39–57.
Published: 13 June 2019
...Jinsu Byun; Becca Leopkey; Dana Ellis Purpose The purpose of this paper is to present a theoretical analysis that examines joint bids that unite multiple cities or nations in a bid for hosting international large-scale sport events from the perspective of strategic alliances. Design/methodology...
Journal Articles
Journal:
Sport, Business and Management
Sport, Business and Management: An International Journal (2018) 8 (3): 235–256.
Published: 10 May 2018
... opportunities to build fan bases, through fans’ identities and consumptive behaviours (e.g. Kassing and Sanderson, 2010), they represent important tools for future brand and relationship-building endeavours. Therefore, as the popularity of social media increases, sports events must look to develop specific...
Journal Articles
Journal:
Sport, Business and Management
Sport, Business and Management: An International Journal (2016) 6 (3): 246–273.
Published: 11 July 2016
... by personal connections to the sport predicted intention to remain as a volunteer for future events. A factor-based structure of sport event volunteer satisfaction was presented, which, to the best of the knowledge is the first of its kind. Research limitations/implications – The study should...
Journal Articles
Journal:
Sport, Business and Management
Sport, Business and Management: An International Journal (2014) 4 (4): 270–283.
Published: 07 October 2014
...Professor Harald Dolles and Professor Sten Söderman; Ashlee Morgan; Daryl Adair; Tracy Taylor; Antoine Hermens Purpose – Using a case study of an international sport event, the purpose of this paper is to examine the inter-organisational relationship between a sport event property and its...
