Keywords: Sport events
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Journal Articles
Journal Articles
Sport, Business and Management: An International Journal (2020) 10 (1): 39–57.
Published: 13 June 2019
...Jinsu Byun; Becca Leopkey; Dana Ellis Purpose The purpose of this paper is to present a theoretical analysis that examines joint bids that unite multiple cities or nations in a bid for hosting international large-scale sport events from the perspective of strategic alliances. Design/methodology...
Journal Articles
Sport, Business and Management: An International Journal (2018) 8 (3): 235–256.
Published: 10 May 2018
... opportunities to build fan bases, through fans’ identities and consumptive behaviours (e.g. Kassing and Sanderson, 2010), they represent important tools for future brand and relationship-building endeavours. Therefore, as the popularity of social media increases, sports events must look to develop specific...
Journal Articles
Journal Articles
Sport, Business and Management: An International Journal (2014) 4 (4): 270–283.
Published: 07 October 2014
...Professor Harald Dolles and Professor Sten Söderman; Ashlee Morgan; Daryl Adair; Tracy Taylor; Antoine Hermens Purpose – Using a case study of an international sport event, the purpose of this paper is to examine the inter-organisational relationship between a sport event property and its...

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