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Journal Articles
Journal:
Sport, Business and Management
Sport, Business and Management: An International Journal (2013) 3 (2): 118–126.
Published: 10 May 2013
...) note that sports on the internet generated approximately $6.25 billion additional in advertising revenue. Nielsen research estimates that 81 million fans in the USA visit sports web sites each month (Nielsen Online Blog, 2009). Sports itself has become a major industry and internet sport offerings...
