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Keywords: UTAUT2
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Journal Articles
Understanding cryptocurrency investment behaviour in Jordan: an examination of motivational drivers through the lens of the UTAUT2 model
Available to Purchase
Journal:
Studies in Economics and Finance
Studies in Economics and Finance (2025) 42 (1): 154–172.
Published: 23 July 2024
... cryptocurrencies, grounded in the Unified Theory of Acceptance and Use of Technology 2 (UTAUT2) framework. The choice of Jordan as the research context is particularly relevant due to the lack of adequate regulations on cryptocurrency investment. Design/methodology/approach This study uses a quantitative...
