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Keywords: Social semiotics
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Journal Articles
Journal:
Social Enterprise Journal
Social Enterprise Journal (2025) 21 (1): 22–45.
Published: 16 August 2024
... (SoMe) within the local context of a social enterprise (SE). Design/methodology/approach A multimodal social semiotic approach was applied to several hundred Facebook posts of a Finnish SE providing elderly care solutions, complemented by secondary data from high-quality press sources. Findings...
