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Keywords: ADANCO
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Journal Articles
Gustavo Quiroga Souki, Alessandro Silva de Oliveira, Marco Túlio Correa Barcelos, Maria Manuela Martins Guerreiro, Júlio da Costa Mendes, Luiz Rodrigo Cunha Moura
Journal:
Spanish Journal of Marketing - ESIC
Spanish Journal of Marketing - ESIC (2024) 28 (4): 442–464.
Published: 27 November 2023
... in the literature that this study aims to fill. Gustavo Quiroga Souki can be contacted at: gustavo@souki.net.br Hospitality S-O-R theory Consumer behaviour Social media ADANCO Emotions hostelería teoría S-O-R comportamiento del consumidor redes sociales ADANCO emociones ：酒店业、S-O-R...
