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Keywords: Fascinación por el Destino
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Journal Articles
Journal:
Spanish Journal of Marketing - ESIC
Spanish Journal of Marketing - ESIC (2022) 26 (2): 210–230.
Published: 22 July 2022
.... Factores que hacen que un destino sea fascinante y motivan la (re)visita Objetivo Identificar cómo perciben la fascinación por el destino todos los participantes implicados en el sector turístico. Diseño/metodología/enfoque Se realizó un estudio exploratorio y cualitativo basado en una revisión...
