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Keywords: User communities
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Journal Articles
Journal:
Strategic Management Review
Strategic Management Review (2020) 1 (2): 205–353.
Published: 16 June 2020
...Sonali K. Shah; Frank Nagle In this essay, we explore how strategic management research and practice could benefit from considering the benefits and challenges obtainable through working with user communities. User communities represent a unique organizing structure for the exchange of ideas...
