... intention. However, it was identified that for the hotel industry, only extrinsic motivation had a direct influence on customers’ positive behavioural intention. Research limitations/implications The varying roles of the intrinsic and extrinsic attributes of CSR and its impact on customers’ brand...

... brokerage firms was mediated by investors' attitudes toward brokerage firms. Thus, the study tests the following hypothesis: Advertising disclosure Corporate social responsibility Perceived trust Attitudes Behavioural intention Behaviour In recent years, advertising disclosures have become...