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Keywords: Corporate social initiatives
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Journal Articles
Journal:
Social Responsibility Journal
Social Responsibility Journal (2019) 15 (8): 977–991.
Published: 30 November 2018
...Grzegorz Zasuwa Purpose Literature on corporate social responsibility (CSR) posits that organisational motives underlying corporate social initiatives play a key role in stakeholder responses to these activities. However, individuals do not always make attributions. This study aims to examine when...
