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Keywords: Generational cohort
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Journal Articles
Journal:
Social Responsibility Journal
Social Responsibility Journal (2016) 12 (4): 770–785.
Published: 03 October 2016
... philosophy and generational cohort on their perception toward various consumers’ ethical behavior practices. Design/methodology/approach The study uses sample from three different cohorts (Generation Y, Generation X and Baby boomers) in Australia. The final numbers of respondents are 251. Male and female...
