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Keywords: Internal corporate social responsibility
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Journal Articles
Internal corporate social responsibility and university brand legitimacy: an employee perspective in the higher education sector in Tanzania
Available to Purchase
Journal:
Social Responsibility Journal
Social Responsibility Journal (2023) 19 (4): 611–625.
Published: 12 April 2022
...David Amani Purpose The purpose of this study is to examine the influence of internal corporate social responsibility (CSR) towards university brand legitimacy (UBRL) with the mediation effect of university brand perceived ethicality in the higher education sector in Tanzania. Design...
