Keywords: Perceived service quality
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Journal Articles

Investigating the effects of corporate social responsibility on customer citizenship behavior with the mediating roles of corporate image and perceived service quality

Hossein Norouzi, Roghayeh Teimourfamian Asl
Journal: Social Responsibility Journal
Social Responsibility Journal (2023) 19 (10): 1885–1899.
https://doi.org/10.1108/SRJ-10-2022-0461
Published: 11 April 2023
...). The mediating roles of perceived service quality (PSQ) and corporate image (CI) are measured in this model to find out whether they foster this relationship or not. Design/methodology/approach This study has been conducted on Iranian Pasargad Bank customers. This study is an empirical study using...
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